FRAME by NODALETO

A perfume campaign for NODALETO realized in 2022.  Playing off traditional tropes of heterosexual attraction, this campaign is based on the yearning often felt in trying to contain love and a lover, even one that is fleeting and can burn you.  The bottle is takes inspiration from 70s lighters, and the brush applicator adds to the sensuality of touch.   

Below you will find my final campaign, with a press release, mock up, and initial campaign photos.  The scent,  a bright floral mix with top notes of tangerine and fig, followed by mid notes of jasmine and honey suckle, with base notes of black pepper and cinnamon, is fresh and lingering.  

Creative direction: Bella Stern  
Set design: Bella Stern  
Styling: Bella Stern  
Editing: Bella Stern  

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Printing Fashion